New Year’s is fast approaching and the opening of a chaotic week of shopping, giving buyers the best possible deals they won’t be able to get on any other day of the holiday season. Even if you are a small business – correct that – especially if you are a small business, you need to know how to capitalize on this so that the bigger, mass market products aren’t the only ones making a pretty penny. Online sales are growing on a global scale by billions of dollars...
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As we close in on the final lap for the year, there are a few things we shouldn’t forget when it comes to the up-coming New Year. The chaos of the holiday season generally tends to take up a lot of our time as small business owners and we tend to forget that the New Year also requires some intensive planning so that your brand doesn’t get forgotten when January rolls in. Ideally you want to prepare for an even better year. Here are a few things you should start planning for now so...
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During the past decade e-business has boomed, with more and more people opting to shop online. This is partly due to the huge uptake in smartphones and tablets as well as the lowering costs of mobile data. This has led to significant traffic coming from mobile devices, which further increases during the major shopping seasons. More and more customers now opt to shop on their mobile device due to the convenience of being able to shop on the go such as while commuting to work. The market has now...
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The number of ecommerce retailers that are embracing same-day deliveries is steadily rising. This is because it creates a convenient and timely experience for their customers, helps increase their sales and productivity and raises the barriers of entry for new, competing ecommerce retailers. Same-day delivery, if implemented effectively, can bring many benefits to your business. It increases your productivity as every item ordered for same-day delivery needs to be packaged, shipped and...
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Happy Valley Honey is a producer of natural honey, with product ranges of “tasting honey”, “health and wellbeing”, and “skin care”. They have been in existence for over 35 years. It is based in Drury, New Zealand under the Lipscombe and Harvey families.So let's meet Happy Valley Honey, who spoke to us about their business. How did it all begin? The whole enterprise started in 1975 in South Auckland, with Ben Rawnsley, who was a Beekeeper, and his...
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